לעניות דעתי המקצועית – מומלץ להשקיע בשיפור מהירות האתר, במקום להתפתות לגרסה המאוד מצומצמת שגוגל מציעה.
משווה בין ערוצי שיווק כדי לדעת להשקיע יותר בערוצים שמביאים תוצאות.
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גורם משמעותי בקידום של אתר בגוגל הוא מהירות הטעינה של האתר. ככל שמהירות זו גבוהה יותר – כך יש לאתר עדיפות מסוימת בתוצאות החיפוש.
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